Well, there was some good, and some less-welcome news following yesterday’s Budget. But, how will it actually impact golf retailers? Here are the key highlights for our customers by managing director, Claire Fraser. MINIMUM WAGE: From April 2019, …
It’ll be here before you know it. Black Friday can be a controversial topic, for both retailers and consumers alike. There’s a temptation to jump on the bandwagon but, before you decide to run a Black Friday sale in …
We had a fantastic visit with PGA Pro Emma Brown this week, at the The Kendleshire Golf Club, near Bristol. Emma is a busy freelance golf coach, working pretty much around the clock. She approached Crossover’s Mark Hopkins a couple …
Despite great talent internally and, in our case, (not wanting to brag, but) a genuinely awesome product, without brand champions, do we really know where our business would be? Here, Mark Hopkins talks about our own business advocates, and …
We are fortunate to have fantastic customers, who are real advocates of XPOS, and other solutions we provide. These are the customers who tell their friends about us, support us on social media, and even put themselves forward to …
We’re in Malmo this week, with partners from the Swedish buying group, Golfstore. It’s a packed show and great to see so much positive enthusiasm about the new-look XPOS and launch of XMAIL, the great new service for XPOS customers …
“It’s the loyalty for me. I don’t market outside my golf club. I’ve tried that, but I’ve realised I’m much better off trying to keep the 500 people who walk past my pro shop door. If I disengage them, …
Every business needs a good till but that alone won’t help you reach your goals. Your electronic point of sale, or EPOS system, should give you the information you need to make the best buying decisions, along with much more …
Well, the sun kept on shining and England carried on playing football. That was the story in July, and it seemed to have a real impact on the UK golf market. Cutting straight to the chase, July was …
Not always the biggest month for golf retailers, October tends to signal the end of summer and, with the Ryder Cup now behind us, can feel like the death of the season. Whether you’re an experienced retailer, or brand new, …