This December, you’re invited to a first-of-its-kind workshop that will vastly improve your retail skills and take you on the road to a more profitable business. Big promises? Here, we catch up with one half of the delivery team …
For most, the overriding memory of September will be the barn-storming Ryder cup where Europe produced an overwhelming, if unexpected, victory. Some outstanding performances from both the old guard and the rookies. It’s always good entertainment when the postman …
The month of November raises a juicy conversation topic for pro shop retailers. Black Friday. Over £2 billion was spent on Black Friday in 2017 and, if you’re an owner manager of a retail business, you wouldn’t be blamed …
Well, there was some good, and some less-welcome news following yesterday’s Budget. But, how will it actually impact golf retailers? Here are the key highlights for our customers by managing director, Claire Fraser. MINIMUM WAGE: From April 2019, …
It’ll be here before you know it. Black Friday can be a controversial topic, for both retailers and consumers alike. There’s a temptation to jump on the bandwagon but, before you decide to run a Black Friday sale in …
We had a fantastic visit with PGA Pro Emma Brown this week, at the The Kendleshire Golf Club, near Bristol. Emma is a busy freelance golf coach, working pretty much around the clock. She approached Crossover’s Mark Hopkins a couple …
Despite great talent internally and, in our case, (not wanting to brag, but) a genuinely awesome product, without brand champions, do we really know where our business would be? Here, Mark Hopkins talks about our own business advocates, and …
We are fortunate to have fantastic customers, who are real advocates of XPOS, and other solutions we provide. These are the customers who tell their friends about us, support us on social media, and even put themselves forward to …
We’re in Malmo this week, with partners from the Swedish buying group, Golfstore. It’s a packed show and great to see so much positive enthusiasm about the new-look XPOS and launch of XMAIL, the great new service for XPOS customers …
“It’s the loyalty for me. I don’t market outside my golf club. I’ve tried that, but I’ve realised I’m much better off trying to keep the 500 people who walk past my pro shop door. If I disengage them, …